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Transforming Your Sales Culture into a Customer-Centric One: A Step-by-Step Guide
Many sales cultures are not customer-centric and prioritize profits over the needs and wants of the customer, leading to short-term gains but damaging the customer relationship and the company's reputation in the long run.A non-customer-centric sales culture can lead to high customer churn, negative reviews and word-of-mouth, low employee morale, and high turnover rates. It can also damage the company's reputation and lead to lost revenue and growth opportunities.