Once You Have Completed Your Analysis. How Do You Present Your Insights To Your Audience?

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When you present to an audience, you have a goal in mind. Your goal is to change how someone decides or takes an action. You are attempting to persuade, inspire trust, and lead change. Maybe you merely want to inform them of some result. Maybe you want someone in the audience to give you a raise or promotion. Maybe your goal is to change an entire department’s strategy. Knowing your goal will help you to understand what and how to present.

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Let's take a look at Knowing Your Audience

Knowing your audience will assist you in discovering facts that you can utilize to establish common ground with your audience members.


Let's take a look at Purpose & Objectives

You must comprehend the goal and objectives of the task you have been assigned. You must define the desired outcomes in order for everyone to be on the same page in terms of deliverables.


Let's take a look at Approach & Methodology

You want to give a high-level summary of the strategy and methods you'll use to deliver the results. This helps to build confidence.


Let's take a look at Executive Summary

The way we simplify and make sense of a complex world is through narrative. It provides context, insight, and interpretation - all of which help make data more meaningful and analytics more exciting.


Let's take a look at Recommendations

It's critical to communicate your recommendations to your stakeholders in order to get the desired results. The Analysis was the first part. The second part focuses on putting the recommendations into action.


Let's take a look at Next Steps

To define to your stakeholders what next steps they need to take to implement the recommendations, strike a balance between high-level advice and a prescriptive set of actions.


Let's take a look at Appendix

Most people aren't interested in the finer points of analytics, but they do want to see proof of analysis and data.


And Finally, Let's take a look at Personal Goals

When You give a presentation in front of an audience, you have a certain aim in mind. Your goal is to influence someone's decision or action. You're trying to convince, build trust, and influence change. Maybe all you want to do is inform them of a result. Maybe you're hoping for a raise or promotion from someone in the audience. Maybe you want to change the strategy of a whole department.Knowing what you want to achieve can help you figure out what to say and how to say it.